As regular readers will know we like to champion indie beauty and food brands which are our passion at The Amazing Blog, So for this week’s Friday Favourites we’re publishing one in a series of three features showcasing indie alcohol brands that we’ve recently discovered (and enjoying!) this spring. And as the weather warms up, what better way to keep friends and loved ones entertained with some our glorious and experimental tipples! The UK alcohol market is a competitive one and hard to navigate when there are so many options. However, hopefully we’ll make it easy for you with these first four spring #amazingfinds. They’re all newly launch alcohols, taste delicious on their own, on the rocks, or as an inventive cocktail with mixers.
The first new launch alcohol we have will surely raise some eyebrows: It’s a line of tea-infused alcohol from NOVELTEA. Before you write it off, we can assure you that it tastes good and adds an extra kick to our beloved cup of tea. We also note that this would have been perfect for National Tea Day which was on the 21st of April (Easter) last weekend. The company was founded two years ago by German artisan mixologists Vincent Efferoth and Lukas Passia, who had a passion for disrupting the current market and inventing an entirely new category of alcohol. They achieved both by harnessing Britons’ love for both tea and alcohol with three distinct flavours in a ready-to-drink format. The alcohol is made by cold brewing real tea extract for 10 hours to draw out each tea’s distinct taste and natural sweetness.
We tried all of the flavours (The Tale of Earl Grey, The Tale of Tangier, and The Tale of Oolong), which were inspired by the country where each tea originated. NOVELTEA most recently launched The Tale of Oolong in February of this year, and it was our personal favourite. It’s a Scottish whisky that is infused with Chinese oolong tea, red rose petals, papaya, and mango flakes—giving it a sweet after taste. The Tale of Tangier is a Moroccan green mint tea and Caribbean white rum while The Tale of Earl Grey is a black earl grey tea and British gin. Each flavour has a smooth and rich taste that will suit any tea and alcohol preference.
The blend is roughly 1/3 spirit and 2/3 tea (11% ABV), so it is quite delicious to drink on its own. We particularly liked that it can be consumed hot like tea, cold like whisky (or whiskey!) Or with other alcohols such as prosecco and rum. If you’re in the mood to try a new category of alcohol or tea, NOVELTEA is for you. It comes in elegant glass bottles and two sizes (25cl for £9.95 and 70cl for £24.95). The brand is available in over 150 stores across the UK and exports to China, Hong Kong, and Germany and online here
Next up is Spytail Ginger Rum, which brings a 19th-century French recipe of using ginger and cognac barrels to the modern day. The Caribbean dark rum is bottled a small distillery in France’s Cognac region that is famous for its spirits craftsmanship. Inspired by sea exploration, Spytail gets its name from an early engineering drawing of a submarine housed in the Cognac maritime archive. The rum is owned by Biggar and Leith, a New York-based company that specialises in importing fine spirits from distilleries dedicated to innovative ideas and high-quality products. Thomas Gladstone founded the company in the late 18th century after he moved to the port city of Leith, in Scotland.
To create the rum’s spicy taste, it is aged for 3-6 months in cognac casks for depth and flavour. It is then mixed with ginger and spices to give the rum an extra kick that appears after its initial smoothness. The ginger infusion is not overpowering and adds a nice touch to the delicious rum. You can drink it perfectly well on the rocks, in a cocktail, or with Coca Cola. However, if you want a stronger ginger flavour, you can add fresh ginger or spicy ginger beer. We loved it with the latter on a sunny day, making us feel like we were French explorers on the sea.
The ginger rum also comes in an ornate round bottle with a submarine port-hole and coordinates of French novelists Jules Verne’s grave on the front. It looks just intriguing enough to display on your bar during parties rather than hidden in your cupboard. Spytail Ginger Rum (70cl) is available at multiple online retailers like Amazon and The Whisky Exchange. We have chosen Master of Malt see here for a bottle starting at £24.97 and containing 40% ABV.
There are no tiger by-products in Shropshire Spirits Company ’s Tiger Gin nor are there even tigers on the logo, but the name is something the company fought hard for in its early beginnings. Founder JJ Lawrence, a self-professed ‘Shropshire Lad’ and gin enthusiast, set out to make and produce his own gin in 2016. Eventually partnering with family-owned distiller Alcohol Limited, Lawrence entered a trademark war with Heineken Asia Pacific PTE’s Tiger Beer. The high courts sided with Lawrence, and the company proved the tiger within itself. We applaud!
Besides its dramatic backstory, Shropshire Spirits has made a top-quality tipple. Tiger has been recognised as being one of the best gins in the world by gaining no fewer than 16 world awards! It has a juniper berry base, which gin lovers will know is the basis of any good gin, but it is the other botanicals and how they fuse that make Tiger Gin stand out. Liquorice root powder adds immediate sweetness followed by warmth from cinnamon and cassia bark. However, you get a citrus aftertaste from dried sweet lemon and orange peels. The entire production process takes around nine hours with the ingredients mixed into a neutral grain spirit overnight then blended with another neutral spirit for a 40% ABV.
The gin’s citrus flavour pairs well with an orange slice or lime if you want to make a classic gin and tonic. It also makes a marvellous base for a martini. While we love a good G&T, Lawrence intended Tiger Gin to be consumable over ice, and he’s done just that because it’s so got a slightly sweet and smooth taste. It’s ideal if you’ve just run out of mixers and don’t want to dash out for more or for your friend who can’t get enough of gin on the rocks. See the list of stockists here to buy Tiger Gin (70cl). Prices start at £37.
While clean products have been immensely popular in the beauty and skin care industry, it appears the trend has also moved into vodka and spirits with WM Spirits PURE Vodka. This vodka indeed goes back to the basics with no added colours, flavours, sugars, preservatives, or chemicals.
The inception for WM Spirits came during a time of prosperity for the UK in 2016, as Andy Murray won Wimbledon and Queen Elizabeth turned 90 years old. However, as a group of individuals they felt that the vodkas on the market were littered with impurities and unspellable ingredients. They decided to change that and the market by committing to ‘create drinks that taste great, are clean, and a brand that people can trust’. The independently owned brand is also dedicated to sustainability with the goal of being carbon neutral and staying ethically conscious.
PURE Vodka is the company’s flagship product and takes after the brand’s inspiration figure, 1920s American prohibition smuggler William ‘Bill’ McCoy. While he was a bootlegger, he was a fair dealer and didn’t dilute his imported spirits. The phrase ‘the real McCoy’ has made him synonymous with authenticity, reliability, and quality—exactly what guides this product. PURE Vodka is hand-distilled in small batches and uses an innovative technique that purifies the vodka to an equivalent of 100 times while competitors like Grey Goose and Cîroc are only distilled around five times for purification. This process results in a poignant vodka (40% ABV) that goes down easily, without a piercing after taste. It is also organic, vegan, gluten-free, low calorie, and made in the UK with 100 per cent natural ingredients.
The vodka tastes so clean it seems a shame to mix into a cocktail! If drinking shots or vodka straight is not your thing then WM Spirits offers a convenient guide of different drink recipes here, and you can purchase PURE Vodka (70cl) here for £33.
Whether you want to support up-and-coming spirits brands, have a desire to try something new, or need a gift, these versatile brands offer something for everyone. Chin-chin!
