Founder’s Formula : Wild-Harvested Kakadu Plum Vitamin C Serum

Even with the heat of summer, it’s still important to remember to keep skin moisturised and protected. As always, at The Amazing Blog, our mission is to find the more unusual and innovative serums that have ideally organic and vegan formulas. Founder's Formula is one of those brands that ticks those boxes. Regular readers will be familiar with this brand (which we’ve previously reviewed here), this time it’s with their Wild-Harvested Kakadu Plum Vitamin C Serum, that’s full of potent vitamin C and waratah extract that enhances its antioxidant activity.

In February 2021, Founder’s Formula was officially launched by anthropologist Dr. Annie Holden; however, the story begins much earlier. Three years before the launch, Annie took a trip to Bologna, Italy, to attend the world’s biggest international beauty fair, Cosmoprof. There, she made an astonishing realisation. There were no beauty products containing Australian botanicals. With this in mind, she went back home to Australia with a burst of inspiration and an idea in mind. Annie began her research on Australian botanicals to find a way to incorporate them into daily skincare. As an anthropologist, Dr. Holden spent 35 years working with indigenous peoples in the most remote places of Australia. Having sensitive skin herself, she built a lab where she tested gentle formulas with wild-harvested and organic ingredients. Australia has a very extreme and harsh climate. This has made for unique and exotic plants, with Australia hosting 70% of the world’s most unique plant species. Australian plants have evolved, powerful adaptation mechanisms to store vast quantities of Phyto-compounds needed to survive the Australian climate. There are about 23,000 known species in Australia, but only 1,000 are studied. Dr. Holden was more than excited to have these unique plant-based ingredients to create a new and innovative range of products for her skincare line. Annie explains how she creates her products "I start with an Australian Botanical with proven benefits, then I consider the most suitable application for that ingredient and with Toni, my chemist, we build a formula around it." By working with leading chemists and research from Australia’s leading 5-Star Plant Sciences universities, the company created a range of skincare products that target four things in the formulation: hydration, anti-inflammation, depigmentation, and pro ageing. Dr. Holden mentions that even though she’d love to include fragrances and essential oils in her products, she’d rather keep the formulas as natural and straightforward as possible adding that “kind skincare has little or no smell.” The brand is certified by Certclean and meets the Australian Certified Organic Standard. The brand is proud to be manufactured in Australia and is cruelty-free, toxin-free, and vegan. It has won 14 international beauty awards since its launch.

Wild-Harvested Kakadu Plum Vitamin C Serum hydrates and promotes dewy skin. This product is a recent Winner at The Global Makeup Awards 2022 for both Best 50+ anti-ageing product’ and ‘Best Innovative Beauty Product’. With the blend of Australian botanical extracts, it’s clear why this is an award winner. The ingredients are organic and natural and help to reduce uneven skin tone, promote collagen production and create a more dewy skin. There is organic aloe, propanediol, wild-harvested kakadu plum, finger lime caviar, waratah, organic natural glycerin, water, sodium levulinate, sodium anisate, and sodium hyaluronate.

Let’s look at the three hero native Australian ingredients starting with the kakadu plum. It’s a fruit known for its source of vitamin C and is thought to be the richest source of vitamin C of any known plant! It contains high levels of phytonutrients and bioflavonoids that enhance the formula's efficiency and may assist in transporting vitamin C. Plus, its insoluble fibre helps stabilise vitamin C and makes it easier for the skin to tolerate ascorbic acid. Vitamin C improves skin luminosity and pigmentation by inhibiting the enzyme tyrosinase, which helps prevent melanin production and reduce skin issues caused by UV exposure, such as redness and sun damage.

The waratah extract found in the serum intensifies the antioxidant activity. The extract itself has powerful antioxidants that reduce cell death and injury, which are a significant cause of ageing and helps build collagen and elastin, which keeps skin firm and plump.

The third ingredient is the finger lime caviar extract which is high in ferulic acid, which helps stabilise the vitamin C in the serum, which is why this product is suitable for all skin types, including sensitive skin. Not only that, but the plant is said to help fight fine lines, hyperpigmentation, acne, and dry skin.

Other ingredients here are organic aloe vera made up of 80% water, together with vitamins A, B, C, D, E, and more unusually, vitamin B12. It soothes and moisturises, and also fights skin ageing and pigmentation. Propanediol is derived from corn acts as a humectant and emollient and helps reduce moisture loss. Organic natural glycerin is extracted from vegetable oils and has anti-bacterial qualities, adds a silky smooth texture, is suitable for skin sensitivity and improves the barrier function. Sodium levulinate is a natural preservative obtained from starch and vegetal inulin. Sodium anisate is from fennel, it’s antimicrobial and when paired with sodium levulinate, the two ingredients work in tandem to make a very efficient preservative controlling microorganism colonies, without altering the integrity of the formula. Finally, sodium hyaluronate attracts moisture in skin cells and due to its low molecular weight can provide a more significant hydrating effect than hyaluronic acid.

Like the other serums in the range, this has a stylish, clear glass bottle and dropper for application. It is fragrance-free, vegan and not tested on animals. It’s also certified organic, spray-free and has wild-harvested ingredients. It’s a serum that can be ‘layered’ or paired with others like the Phyto-A+ Australian Native Tobacco Serum particularly if you have sun-damaged and pigmented skin like us. Did you know that approximately 1 in 50 people are sensitive to vitamin C in skincare? What we like about this Wild-Harvested Kakadu Plum Vitamin C Serum, is that it’s packed full of natural vitamin C, which is less irritating than the synthetic forms of vitamin C found in other serums. We’re always nervous when using skincare high in vitamin C due to having had adverse reactions and redness. However, we found this extremely gentle and hydrating on our sensitive skin. As Annie states, “The skin will only absorb as much vitamin C as it needs.,” and went on to say, “if your skin is dull and dry, or your nutrition is poor, and you are concerned that your skin needs higher amounts of vitamin C. We recommend you use your vitamin C serum on clean skin twice a day. A little applied more often is better than a high % applied only once.” They also have clinical studies on this Wild Harvested Kakadu Plum Vitamin C Serum, where they measured the skin luminosity with its 'Gloss value'. The average improvement in gloss value with 20 volunteers, the average age of 37, was 17%. On the best volunteer, Kakadu Plum Extract was shown to induce skin luminosity up to 21% after 15 days and up to 30% after 30 days.

In the heat, we’ve been using this serum and an SPF and found that no extra moisturiser is needed. As you can probably tell, we’re smitten with Founder’s Formula. They’re extremely innovative with their use of these extraordinary native botanicals. Not only that, we love that they’re all natural formulations and have clinical trials and science to back them up. Curious to try? Then see here for the 30ml Wild-Harvested Kakadu Plum Vitamin C Serum at $120 AUD. 

Founder's Formula : Post-Workout Australian Clay Detox Mask

At The Amazing Blog, we’re always on a quest to find new natural products with unique plant-based formulas. And in our search, we discovered the Australian botanical skincare brand Founder’s Formula. Regular readers will remember that we recently reviewed their Phyto-A+ Australian Native Tobacco Serum here. Today we’re featuring their equally intriguing face mask, but this is not just any face mask… It’s a Post-workout Australian Clay Detox Mask, see below to learn more.

Founder’s Formula was launched by anthropologist Dr. Annie Holden in 2021, but the brand’s story starts three years earlier. After visiting Cosmoprof, the world’s biggest beauty trade show in Italy, Annie realised that there were plenty of beauty products from around the globe, but none with Australian botanicals. This inspired her to go back to Australia and conduct research on Australian botanicals and how to include them in modern-day skincare. Dr. Holden immersed herself in the research, as she had done previously when spending 35 years of her professional life working with indigenous peoples in remote parts of Australia. During this time she built her lab where she experimented with gentle formulas rich in wild-harvested and organic ingredients. Australia’s geographic location makes its plants extremely unique, in fact, 85% of its plants grow only in Australia. Also, did you know Australia has 23,000 known species? However, those that have been properly studied, are less than 1,000! These botanicals have adapted to the harsh Australian climate and have developed ways to store large quantities of phyto-compounds (chemicals believed to have medicinal properties) to survive in this environment. As a skincare enthusiast, Dr. Holden was eager to create her own skincare range using these potent plant-based ingredients. Once she shared her newly created products, she received overwhelmingly positive feedback and Founder's Formula was born. The brand was created to be the “best possible in uncompromising, potent, effective skincare using Australian Botanicals.” By working with one of Australia’s leading formulation chemists and applying research from Australia's leading 5-Star Plant Science universities, the company has created a range of skincare to target hydration, anti-inflammation, depigmentation, and pro-ageing. Specifically, the 13 products within the range are crafted to bring hydration back into the skin, fight and prevent inflammation and combat hyperpigmentation which can be a result of sun damage, helping to revitalise the skin bringing it back to optimum health. Dr. Holden purposely avoids the use of essential oils and fragrances, formulas are developed using only the most simple and natural ingredients to be kind to both the skin and planet. These evidence-based formulas are clinically clean, and the ingredients are sourced from certified organic suppliers, making the brand CertClean certified. Founder’s Formula shows their commitment to harvesting organic ingredients, and they also meet the Australian Certified Organic Standard (ACO). The products are all manufactured in Australia, are toxin-free and are developed without animal testing.  

We received the Post-Workout Australian Clay Detox Mask designed to cleanse and soothe the skin. This mask won the Best Natural Skin Mask (Bronze Winner) at the 2021 Global Clean and Green Beauty Awards. With the mask’s exceptional blend of natural Australian botanicals, let’s just say, we weren't surprised it was award-winning. Clay masks are known to help skin heal, brighten the complexion, improve blood circulation beneath the skin and promote collagen production. The Founder’s Formula mask here aims to draw out toxins, deeply cleanse, maintain clean skin health, and soothe the skin. This product combines key ingredients like Australian clay, Tasmanian mountain pepperberry, babassu seed oil, and squalane to nourish and respect your skin's natural balance. Australian clay works to draw out toxins from your skin, which can strengthen the skin barrier and improve skin elasticity. The Tasmanian mountain pepperberry (pictured above), comes from a shrub found in south-eastern Australia. It’s used in skincare to reduce inflammation redness and sensitivity. This pepperberry consists of the powerful active polygodial, which has antimicrobial and anti-inflammatory. It’s also a bushfood condiment added to curries and alcoholic drinks and even export to Japan to flavour wasabi!  As for the certified organic babassu seed oil, this extract is packed with lipids and restorative essential oils to moisturise the skin, and it is highly recommended for people with eczema or dry skin. Plus, we found that this babassu seed oil doesn't clog pores as many other oils do! Another ingredient to highlight is the plant-based squalane, a hydrocarbon and natural emollient, which means it helps your skin deeply retain moisture. Squalane has a long shelf life and is a common ingredient in skincare, as it prevents dry patches and is highly effective at leaving your skin feeling smooth and hydrated. A few other elements worth mentioning are the peptides (tyrosine and arginine based molecules) that are included in the mask. These peptides work with skin nerve cells to trigger met-enkephalin, an opioid peptide, to help calm the skin and prevent inflammation at the source. In a sea of face masks, this one stands out. It leaves skin feeling cleansed and refreshed, plus we were impressed with this mask’s ability to promote longer hydration in the skin. The clay mask is easy to use, fragrance-free, cruelty-free, and suitable for vegans. It is packaged in an aluminium tube, as aluminium is a highly recycled and circular economy material; but there’s a plastic cap, so please recycle this too! The mask also comes with a complimentary muslin cleansing cloth to help with removal. Founder’s Formula suggests using the mask after a workout, a run, or any time after your skin is exposed to an unclean environment, this is when the clay mask is at its most effective as it binds oils and draws out the residue of sunblock and other toxins. We thoroughly enjoyed taking 15 minutes of relaxation time to use the clay mask, and applied a light layer directly onto our post-workout skin and left it on for 10 minutes - for optimum performance - then rinsed away in lukewarm water. By the way, the brand says to get the best results, please refrain from cleansing your face prior to mask application. The results were noticeable, skin felt was hydrated, and our complexion softer. The mask can be applied daily, and with the results we received, it seems like we have a new product to add to our post-workout skincare routine. We are looking forward to featuring more from Founder's Formula, to share with you its array of magical antipodean botanicals. You can purchase the 75ml Post-Workout Australian Clay Detox Mask here for $68.00AUD.  AND to get a 10% discount please click here expiring 30 June 2022, Adding code AMAZING at check out, valid one per customer.

Mokosh : The Ultimate Nutritious Starter Pack

With so many different skincare products to choose from, mixing and matching products can often feel like trying to solve a puzzle! So, today at The Amazing Blog, we thought we’d keep it easy by featuring a set of products that work together in perfect synergy. Meet The Ultimate Nutritious Starter Pack, a sample-sized 4-step routine created by the organic skincare brand Mokosh.

Former medical scientist, veterinarian, and pathologist Marion O'Leary founded Australian brand Mokosh in 2006 after discovering many of the mainstream skincare brands she used contained toxic ingredients. She worked with her friend Jayne Bland who introduced her to the Indian science of Ayurveda, which focuses on working with the body's natural healing systems. The result is 10 years of research and experimenting, refining, and perfecting an organic skincare range that doesn’t compromise on ingredients - using the purest and most beneficial. Marion was determined to make "the world's cleanest skincare range" by creating Mokosh. She wants to target the root cause of skin imbalance and restore the skin's equilibrium with products that are potent, healing all made with simple botanicals. All products are formulated without water, or the skin-disrupting emulsifiers and preservatives. As a waterless brand, Mokosh products have a higher concentration of healing, natural ingredients that don't disturb the skin's microbiome or barrier. In addition, all Mokosh products are free from synthetic ingredients, fillers, palm oil, and artificial fragrances. They're cruelty-free, certified organic, and packaged only with refillable or recyclable materials. Mokosh offers a skin-match quiz on their website to recommend products based on your skin type, concerns, and needs. With natural products that are suitable for any skin type, it's no wonder that Mokosh is a multi-award-winning brand and recently received the "Most Revolutionary Skincare Brand" Award in the Luxlife Health, Beauty, & Wellness Awards 2021.

Mokosh sent us their Ultimate Nutritious Starter Pack,  a set of four different products designed to meet the needs of dry and mature skin. These products focus on hydration, replenishing the skin's protective barrier, removing dead skin cells, rebalancing skin pH, and delivering potent nutrients to promote collagen production and enhance elasticity. The first product in the pack is their Facial Cleanser, Exfoliator, and Mask,  a 3-in-1 formulation that removes superficial cell debris, clarifying, refining, and renewing the skin. It delivers humectants, antioxidants, anti-inflammatory molecules, minerals and α- and β- hydroxy acids that promote cell regeneration and collagen growth. It contains aloe vera gel powder to soothe and moisturise skin, meadowsweet leaf and flower powder which contains salicylic acid to exfoliate naturally, and pomegranate fruit juice powder to provide hydration and deposit vitamin C in the skin. This Facial Cleanser, Exfoliator, and Mask comes in a powder form, so to use it, take about ½ to 1 teaspoon of powder and add water to make a smooth paste. To cleanse, gently massage the face and rinse, and to use as a mask, apply it to the skin and leave for 15-20 minutes before rinsing. We liked using this product in the shower to make it easier to mix and rinse, but be careful not to allow water into the jar!

The second product in the pack is the Pure Hydrosol Toner made with a blend of damask rose and lemon balm hydrosols. Hydrosols are made by distilling fresh flowers, leaves, fruits, and other plant materials. They're water-soluble and contain as many nutrients as essential oils but are much gentler on the skin. Rose hydrosol is a mild astringent, so it controls sebum production, tightens pores, and balances skin pH. It also maintains moisture in the skin, delays the formation of wrinkles, and has anti-inflammatory properties, decreasing redness and repairing irritated and damaged skin. Lemon balm Hydrosol also soothes inflamed skin, tightens pores, and reduces the appearance of wrinkles. Both of these hydrosols also have aromatherapeutic properties, helping to reduce feelings of stress and anxiety. You can spray this onto your face and neck after cleansing and before applying the serum. We also liked using it throughout the day, as it’s a refreshing pick-me-up.

The third product is the Raspberry and Pomegranate Beauty Serum, a hydrating concentrate that Mokosh designed for normal and dry skin. The serum is a blend of ten organic botanical seed oils that work together to protect dermal elements and plump and soften the skin to reduce signs of ageing. Pomegranate and raspberry seed oils contain high concentrations of antioxidants and essential fatty acids that fortify the skin's barrier, as well as Vitamin E, C, and A that provide deep moisturisation that helps to restore damaged skin and fade scars. After cleansing, warm about 3 to 4 drops of this serum in your hands before patting gently into your skin.

This routine's fourth and final product is the  Rich Face Cream formulated for mature or dry skin types. It's an award-winning and best-selling cream that delivers potent botanicals and nutrients that protect collagen, build the skin's protective barrier, and support cell growth. This cream contains ten oils mixed with shea butter, including rosehip, avocado, pomegranate, neem, and prickly pear oils - all rich in fatty acids and antioxidants, triglycerides, and vitamins. These nutrients nourish and repair skin, and help to reduce inflammation, and even skin tone. As the last step in your routine, take a half pea-sized amount, warm in your hands, and pat onto skin. It smells amazing and feels luxurious, almost balm-like in texture, and best of all, very little goes a long way. Being small and compact this Ulitmate Nutritious Starter Pack could also be a very good travel companion for a weekend away. To experience the benefits of the Mokosh Ultimate Nutritious Starter Pack, you can purchase it here for $45.00AUD.  

Founder’s Formula : Phyto-A+ Australian Native Tobacco Serum

Regular readers of The Amazing blog will know how much we love to discover and introduce new and unusual plant-based ingredients. Today, we're featuring Founder's Formula,  a brand whose mission is to unlock the potential of Australian botanicals. This type of skincare is a first for us, so we were excited to try their Phyto-A+ Australian Native Tobacco Serum with its award-winning and cutting-edge ingredients. 

The Australian skincare Founder's Formula was launched in February 2021 by anthropologist Dr Annie Holden. She has spent 35 years of her professional life working in remote areas of Australia with indigenous peoples, and during this time, she developed an interest in Australian botanicals. There are 23,000 known species in Australia, but scientists have studied less than 1,000 of these to date. Also, 85% of Australia's plants can only to be found in Australia! Many of these plants have evolved to store vast quantities of phyto-compounds (protective chemicals with medicinal potential) needed to survive the harsh Australian climate. The ancient aborigines have revered these indigenous botanical ingredients for their healing and protective properties on the skin. Dr. Holden was inspired to incorporate this alchemy of medicinal plants into modern skincare to create products that are "the best possible with no compromises in ingredients, formula, concentrations or manufacture." Drawing on research from Australia's leading 5 Star Plant Sciences universities, Dr. Holden collaborated with formulation chemists to develop the Founder's Formula range. With the thirteen facial products now in the range, the brand formulates with four main missions in mind: Hydration, anti-inflammation, hyperpigmentation and pro-ageing. They aim to provide deep hydration, tackle skin inflammation at the source, reduce hyperpigmentation caused by age or sun exposure, and bring vitality back to the skin. In addition, Founder's Formula is certified Certclean and meets with Australian Certified Organic Standard (ACO), as they source ingredients from certified organic suppliers. They say that ingredients are certified organic, wild-harvested, and spray-free, and they are diligent in our sourcing and the provenance of our ingredients. All products are made in Australia without any toxins, animal products, or animal testing. 

Founder's Formula Phyto-A+ Australian Native Tobacco Serum was the Gold Winner of the Global Clean and Green Beauty Awards 2021 "Best Vegan Skin Care Product" award.  And with good reason! It's a serum that uses the key ingredients Australian native tobacco (nicotiana benthamiana) plant, aloe vera, sodium hyaluronate and gluconolactone. Let's start with the one that puts this serum head and shoulders above the rest…  The Australian Native Tobacco, a relative of tobacco, activates the same pathways as retinoids that lead to the stimulation of collagen but is actually four times more effective. We also learned from scientists at the Queensland University of Technology that this Australian tobacco plant holds a gene that could be key to growing crops in space. This extraordinary nicotiana benthamiana has survived the harsh climate of the northern territory for over 750,000 years - all with no immune system! A trait that means contrarily it's very resilient, with fast-growing abilities, which, if transferred to other plants, would be beneficial in a sterile environment like space. It's also been widely used in the study of plant virology and has been the plant species of choice for some scientists in their quest to develop a vaccine for COVID-19. The other key ingredients are organic aloe vera leaf extract, full of vitamins A (beta-carotene), C and E, all of which are antioxidants. Aloe vera also has anti-inflammatory properties, lightens skin pigmentation, and has been shown to increase collagen production in the skin. Also, not forgetting the sodium hyaluronate here (a derivative of hyaluronic acid), which penetrates deeper into the skin to boost skin hydration and elasticity. And finally, the gluconolactone, a polyhydroxy acid (PHA), is often referred to as next-generation AHA – although similar, it is much gentler and better for more sensitive skin types. It also helps increase skin cell turnover and improve the appearance of ageing skin.

This Phyto-A+ serum has been shown to reduce pore size, improves radiance, increases hydration, and reduces the count and appearance of wrinkles through these combined potent ingredients. In clinical trials, participants experienced a 42% improvement in wrinkle count, 37% improvement in wrinkle depth, 47% improvement in skin radiance, and hydration up by an improved 27%. Best of all, these results appeared after only one month of daily use (see their website). The serum is suitable for all ethnicities and skin types. It also has a pH level of 5.5, which is the ideal pH level for skin, and allows it to perform at its optimum. It is fragrance-free, so no scent conflicts with other layered moisturisers or makeup. It's a potent clear gel-like serum, where only a few drops are needed. Measured from the glass pipette, we applied about two or three drops onto cleansed skin, morning and evening. It felt refreshing and cool on the skin and was quick to absorb. It is a versatile serum that can be used by itself or, as mentioned above as we did, under moisturiser or makeup. It suited all our skin types and felt light and hydrating. It’s another of our #amazingfinds! Founder's Formula recommends for dry or mature skin; you can pair it with their Nourishing Facial Oils or with the Wild-Harvested Kakadu Plum Vitamin C Serum for sun-damaged and pigmented skin. We are looking forward to trying more from this brand and discovering more botanical wonders from down-under. To purchase the 30ml Founder's Formula Phyto-A+ Australian Native Tobacco Serum at $120.00AUD see here. AND to get a 10% discount please click here expiring 30 June 2022, Adding code AMAZING at check out, valid one per customer.

Organic Island : Shell Lips Balms

How at The Amazing Blog, we wish it was summer - oh to be walking barefoot along the beach, without a care in the world…  Well, what if we told you that there’s a product that could bring back some of those distant memories?  See the above pretty Shell Lip Balms, housed inside recycled shells which have been washed up on the Australian shores. These contain yet another of Organic Island’s organic raw plant-based balms. Recently, you may remember we featured their PAWPAW Multi Balm here.

Organic Island is an organic Australian skincare launched in 2006 by Mark Powers. The company ethos is to produce honest organic cosmetics and skincare all with advanced technology. With their patented formulas of Si02 Matrix, OliveM 1000 and Lexfeel Natural, Organic Island is an established and multi-award winning brand. They also have the much acclaimed ACO (Australian Certified Organic) and BDIH Germany certification, which are two of the most highly-regarded global commissions. Receiving these accreditation, means that their products only contain organic, raw plant and mineral-based formulas, and ensures a purity of ingredients. Organic Island also states that the only preservative they use in their Shell Lip Balms is vitamin E.

These Shell Lip Balms are made using only 100% recycled beach shells; they collect the washed-up shells, cleaning with sandblasting and water pressure - Organic Island does it all. Every shell is unique, and there are six different types of shells to choose from. Our favourites are the select four, that have a handy mirror tucked inside. We received the full set of six shells to try, which consist of the White Pearl and Turquoise which are a small and compact size. The medium ones are Mocha and Oriental Fan; and largest are Tiger Crown and White Frangipani. Inside all six shells is the organic, silky and moisturising balm which contains only eight organic ingredients. The rosehip oil is packed with essential fatty acid vitamins and antioxidants, which help improve skin hydration and repair dry, damaged skin. Coconut oil contains anti-fungal and antibacterial properties help prevent irritation, making it an excellent skin emollient; and the macadamia oil protects the lips from environmental damage. There is also jojoba oil, lanolin wax, beeswax, vitamin E, and mango seed butter; these all work together to deliver a nourishing and soothing salve. The formula is made up of only natural emollients and has no artificial ingredients i.e. parabens, sulphates, artificial colours, fragrances or petrochemicals. Although, for now, we can’t have our sunshine getaway, we can at least reminisce using one of these seaside inspired beauties. Why not choose your favourite shell for £12.99 here. Each one comes with it’s own a protective cotton pouch, and if you buy two, you get another one free!