Haircare

2022 Beauty Shortlist & Wellbeing Awards - Are Now Open for Entry!

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Good to grow: 2022 Beauty Shortlist & Wellbeing Awards open for entries with new blue beauty and plantable beauty categories and fresh faces on the judging panel.

Entries have opened for the upcoming Beauty Shortlist Awards which will celebrate the highest-scoring brands and products that celebrate NATURE on Wednesday 2 March 2022.

Honouring the most-loved earth-safe and ocean-safe beauty and wellness products – all tested by experts – the ethical, natural and organic showcase returns with over 40 new categories embracing blue and green beauty, more age-specific skincare and self-care categories, eco-packaging, holistic health, eco innovation, nutrition, aromatherapy, CBD and more.

2022 BEAUTY SHORTLIST & WELLBEING AWARDS ENTRY FORM (ENTRIES CLOSE 29 OCTOBER)

ENTRY FORM

If you had to pick the most stellar month of the year for beauty and the planet, September would be up there: Organic September, a new season with lots of new launches, the Great British Beach Clean, World Car Free Day - and it’s FSC week soon, celebrating & raising awareness of responsible forestry 🌳

Never have we lived through a time when comforts and joys have been more important to our wellbeing - and it’s exactly those that are celebrated every year at the Beauty Shortlist Awards:

You are warmly invited to celebrate the top-scoring beauty, grooming and wellness of the year with the 2022 Beauty Shortlist Awards on Wednesday 2 March.

These independent and 100% sponsor-free global Awards celebrate the highest-scoring ethical brands and products of the year, evaluated by beauty and wellness industry experts:

  • natural + organic beauty, personal care

  • nutrition, wellness, health supplements, CBD & eco cleaning

  • men’s hair, skincare, self-care, body & shower products

Happy September!

Grüum: Shampoo Bars

The shampoo you use can make or break your hair (literally!), and when it comes to chosing your haircare, there are so many factors to consider. With many choices available on the market, at The Amazing Blog we tend to gravitate towards natural and eco-friendly products with simple ingredients that we can recognise. Today, we’re highlighting the natural brand Grüum and four types of their shampoo bars. 

Grüum is a Manchester-based brand founded in 2016 by four friends Andy Shaw, Bethanie Sleigh, Simon Leonard, George Lagonikas. During a trip to the supermarket, they realised how there was a lack of good natural skin and haircare products for both men and women at reasonable prices. Determined to create affordable and straightforward everyday skin, hair, and grooming essentials, the friends quit their jobs, invested their savings, and launched Grüum. Inspired by Scandinavian ideals, they launched Grüum based on the three core principles of “Simplicity, Honesty and Fairness,” to reflect each of their products. They created inclusive products, and developed a single skincare range suitable for anyone regardless of age, gender, or race. Grüum products are free from toxins and contain natural ingredients, and the brand does not use EDTA, parabens, or artificial colours. We were also happy to find that Grüum never tests on animals nor sources ingredients from suppliers who do, and almost all of their products are vegan! Grüum is also eco-friendly: they make their products in the UK, reducing transport emissions and use only space-efficient and minimal packaging with recyclable materials. They are the first UK brand to offer a shaving razor recycling system. 

We were sent four of Grüum’s Shampoo Bars, which are a solid form of shampoo. While liquid shampoos contain detergents that can often strip the hair of its natural oils, shampoo bars contain solidified oils, butters, conditioners, and cleansers that don’t lead to breakage or dry hair out over time. Grüum uses Sodium Coco-Sulfate, a palm-free alternative to the traditionally-used sodium lauryl sulfate (SLS) detergent extracted from coconuts. Shampoo bars also contain less water than liquid shampoo, meaning that the shampoo is more concentrated and potent with ingredients. Because they’re solid, shampoo bars also reduce plastic waste, and are travel friendly. The first of these bars that we tried was Grüum’s Shine Boost Bar with henna and juniper extracts . While most of us associate henna with the dye used for skin and hair, this extract from the Henna flower also helps seal the hair cuticle, making it less susceptible to breakage and increasing its shine. Juniper extract has astringent qualities, meaning that it tightens pores, strengthens hair roots, and increases hair growth. Because of henna extract it makes this bar best for darker and dyed hair. The second bar that we tried was Grüum’s Revitalising Bar for dull hair. The key ingredient in this bar is cocoa butter, a butter rich in antioxidants and fatty acids extracted from cocoa beans. Because of its nutrients, cocoa butter offers many benefits for hair: It moisturises hair, strengthens the hair shaft, prevents hair loss due to breakage, replenishes oils, and repairs damaged hair strands. The cocoa butter, along with the coconut oil in the bar, left our hair feeling squeaky clean but smooth and moisturised at the same time. The third bar that Grüum sent to us was their Brightening Shampoo Bar with lemon and sweet almond oil.  The lemon juice contains citric acid, which acts as a natural bleaching agent and on the hair. As a lightener, lemon juice is the most effective for dark blond to light blond hair, so it’s best used to maintain the brilliance of hair that’s already light. Unlike other almond oils, sweet almond oil is free from toxins and contains high concentrations of vitamin A and E, omega-3 fatty acids, and zinc. The oil moisturises both the scalp and the hair, preventing breakage, split ends, itchy scalp, and dry roots. The final bar that Grüum shared with us was the Nourishing Shampoo Bar with coconut oil. A natural and straightforward bar with only five ingredients, the main star of this shampoo bar is its coconut oil. The fatty acid found in coconut oil is lauric acid, giving it a long structure that is easily absorbed into the inner layer of the hair shaft and helping to reduce protein loss. This protein retention allows hair to become more moisturised, smooth and shiny. With its simple but effective ingredients, it’s no wonder that this shampoo bar is suitable for all hair types! This was our favourite, with our long and also curly hair this worked the best out of the four, as it left hair clean and not too tangly. To use any of these bars, wet your hair and swirl the shampoo bar between your hands or over your hair to create a lather. Then, massage into your hair and rinse. However, we would like to mention you DO need conditioner with these shampoo bars, they are not a 2-in-1. Grüum do a Conditioner Bar, but sadly didn’t send it to us.

If you’re interested in making the switch to Grüum’s shampoo bars, you can find all four bars mentioned above on their website in 50g bars for £8.00 for a one-time purchase or £5.00 if you sign up for one of their subscription services. Best of all, these shampoos are long-lasting and offer up to 60 washes per bar! The Shine Boost Bar with Henna and Juniper is available here, and the Revitalising Bar for Dull Hair is available here. You can purchase the Brightening Shampoo Bar with Lemon and Sweet Almond Oil here and the Nourishing Shampoo Bar with Coconut Oil here.

Naturalicious: Hello Gorgeous Starter Kit

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Are you looking for natural hair products that will finally work on your curls to remove the frizz? Well, look no further, because we at The Amazing Blog think Naturalicious Hello Gorgeous Starter Kit is the hair care for you! This Starter Kit is made for both tight and loose curls and includes only three simple cost-effective and multitasking products in place of what could be seven. 

Gwen Jimmere is the talented CEO and founder of Naturalicious. Having patented her 3-step Hello Gorgeous system, Jimmere has established her place in history as the first African American woman to have a patent for a natural hair care product. Naturalicious is a plant-based and award-winning hair care brand the and although the brand is US-based, they ship their products all over the world. Their core values include believing that every woman is the standard of beauty, that heightened confidence is transforming, in taking a stand, in delivering excellence at every touchpoint, and in innovation. Jimmere used to hate her hair but was inspired by the movie Good Hair and more specifically, the scene where Chris Rock dissolves a soda can with hair relaxer, to create something that was natural for herself and her son. Naturalicious says they are “All about… Finally finding… The confidence to go natural.” The brand has given back to the community during Black Lives Matter protests and contributed to the Minneapolis Freedom Fund, which pays bails for those who can’t afford to

The first step in the Hello Gorgeous system is the Moroccan Rhassoul 5-in-1 Clay Treatment, and there is a version for both tight and loose curls - it claims a recent win of Harpers Bazaar Best Product for Curly Hair. The Moroccan Rhassoul 5-in-1 Clay Treatment cleans, conditions, detangles and strengthens hair while keeping curls frizz-free. The most important ingredient and the reason why this product can do so much is the Rhassoul Clay from Morocco. Rhassoul Clay gently cleanses and conditions hair at the same time and has detangling and calming properties when combined here with the aloe vera and rich cocoa seed butter, grapeseed and avocado oils. To use this product, apply a generous amount to wet hair and then massage it into both hair and scalp, to cleanse and hydrate. The second step in the Hello Gorgeous system is the Moisture Infusion Styling Creme, which again comes with two versions for tight and loose curls. The Moisture Infusion Styling Creme moisturises, styles, and offers protection to hair from heated damage whilst giving curls a little bit of definition and hold. Some of the key ingredients in this product include sunflower oil, shea butter, and vitamin E, which naturally protect and keep hair healthy. Sunflower oil moisturises hair and can calm dandruff, shea butter hydrates hair and prevents breakage, and vitamin E can help improve both hair and scalp health. To use this product, apply a generous amount to your damp hair after washing with the Moroccan Rhassoul 5-in-1 Clay Treatment. The third step in the Hello Gorgeous system is the Divine Shine Moisture Lock & Frizz Fighter, and there is also a version for tight and loose curls. The Divine Shine Moisture Lock & Frizz Fighter is a light hot oil that makes the hair shine. We like how there are only three ingredients in this product with sweet almond oil, extra virgin olive oil, and safflower oil. The sweet almond oil strengthens your hair, the extra virgin olive oil makes your hair shine, and the safflower oil prevents frizz. This last step they suggest using once a month; get the bottle warm in hot water, apply the oil to your hair and scalp, wait 30 minutes, rinse and finally follow with steps one and two (this removes the excess oil). We were so impressed with this Starter Kit’s performance and used it on long, tangly, fine and frizzy hair - we found, in particular, the Morocan Rhassoul 5-in-1 Clay Treatment left our hair tangle-free and feeling soft. Although it’s primarily an inclusive hair care brand, they offer two types of products for tight and loose curls, (although the ingredients still seem to be the same?) We think that The Starter Kit is also good for anyone, like us, with fine frizzy and tangly hair too; plus, these three products really do rejuvenate and help damaged hair. Naturalicious is one of our #amazingfinds of the week. Note to the brand: Please, please hurry up and sell here in the UK soon… You can buy the Hello Gorgeous Starter Kit, which includes all three steps, here for $19.99. 

MINT: 3in1 Shampoo Bar Trio

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At The Amazing Blog, something we’re always search for is multitasking products; today we have a trio of 3in1 Shampoo Bars from MINT  which offer a more sustainable way of living and a good starting point, for those looking to find environmentally friendly personal products. 

MINT is a wellbeing, beauty and grooming brand founded by Dee Momi. Before starting MINT, Dee had a successful career as a chef, until she was diagnosed with breast cancer at the age of 30. During the treatment, she found herself feeling repelled by the smell of hot food, and so she started eating more cold or raw foods and drinking lots of plant-based juices. During this time, she also lost her taste and wasn’t able even able to taste her own cooking. However, she managed to make herself feel useful by preparing much appreciated smoothies for herself and her fellow chefs. This is where it all started for MINT. A combination of my own story and striving for better health sparked the idea for me to launch my own powders and supplements with the range being plant-based, made locally in the UK and clearly labelled with dietaries/ingredients were the top priorities.” Today, MINT offers a selection of food supplements, plant protein powders and 3in1 Shampoo Bars. All the products are vegan and 100% plant-based, they also contain no artificial sweeteners, colours or flavourings. The powders and the food supplements are also GMO and chemical-free. All packaging is recyclable and their ethos is focused on being high-quality with natural and non-harmful ingredients, which are good for the body as well as the planet. 

We tried the 3in1 Shampoo Bar Trio set, which are three different cleansing bars. Each is a multipurpose cleansing bar that can be used on hair, face and body. They are all vegan, cruelty-free, paraben-free, palm-oil-free, SLS/SLES free and plastic-free. Plus, these bars can last up to five times longer compared to regular shampoo or shower gel. The three main ingredients used in each bar are shea butter, almond and jojoba oil. Shea butter is a good moisturiser, and with its high level of fatty acids, it regulates skin sebum. It contains vitamins A and E for strong antioxidant action on both skin and hair. Almond and jojoba oil combined, are also powerful moisturisers, efficient emollients, which balance the absorption of moisture, stimulate collagen and are enriched with vitamin E. We found all three of these cleansing bars highly nourishing, they kept our skin hydrated and helped to reduce any scalp irritation or dryness.  

The Sea Minerals bar is for all hair and skin types. The added ingredient here is Dead Sea salt which contains several minerals like potassium, calcium, magnesium, sodium and sulphur. These exfoliate the dead skin cells to leave skin smooth, hydrated and purified. It also has the added benefit for hair by preventing hair loss and dandruff - this is excellent for the scalp and hair in particular. The Coconut + Argan  is recommended for dry skin, damaged or coloured hair.  This contains coconut oil with the previously mentioned benefits and Argan oil. The Argan oil here has moisturising, nourishing, cleansing and conditioning, properties with vitamin A and E, antioxidants, omega-6 fatty acids and linoleic acid.  This was our favourite of the trio – we found it gentle and efficient for removing makeup, and left our skin feeling super-hydrated too. When used as a shampoo it cleansed the hair leaving us with little or no need for a conditioner. The Tea Tree + Lime + Mint  is more for oily or combination skin and greasy hair. The Tea Tree leaf oil, is known for its cleansing and antiseptic properties, helps to eliminate dandruff. This oil is good for oily skin, and of course, thanks to the terpenes, it deeply cleanses. Lime oil is also present here and thanks to the limonene it contains, the antioxidant effect boosts skin health to make it look brighter. This lime oil also helps to fight against dandruff, and adds a glossy sheen to the hair. The spearmint leaf oil, provides a fresh scent to this cleansing bar and is also a natural antibacterial and anti-fungal. It also stops scalp dryness boosting blood circulation for healthier hair. With #lockdown nearly at an end (we hope!), these multipurpose 3in1 Shampoo Bars will fast become your new best friends as you throw them into your rucksack, and take-off this summer for your staycation adventure . You can purchase the 3 in 1 Shampoo bar trio for £22.00 here. 

MINT have kindly given you, our readers, 50% off! Please use the promo codIAMAMAZING (valid from 1 May until 31 July 2021 at 23:59). Where you can buy one and get one free on each of the three 3-in-1 Shampoo Bars (NB this does not apply to The Trio package). You can use the code multiple times until 31 July. Finally, all orders are dispatched on the same working day when completed before 3 pm.

HokmahWise Haircare

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Haircare is important to each of us at The Amazing Blog, and as we all have different hair types, we welcome trying out all kinds, whether it’s for curly, textured or straight hair. Today, we are introducing three haircare products which we tested out which are from a new indie and inclusive brand, HokmahWise.

HokmahWise is a relatively new and in-development haircare brand, designed for all hair types, and in particular, for those who have experienced hair follicle damage from extensions. The brand name ‘Hokmah’ is the Hebrew word for wisdom, and ‘Wise’ is self-explanatory. Founded by Christine Aboagye and her sister, it was born from a need to find gentle haircare that would be kind to the scalp, encourage growth and work with textured hair. Christine said, “One of us was diagnosed with an overactive thyroid, which subsequently affected hair growth and where there was almost complete loss of hair. In a bid to cover up the near-baldness, there were lots of wigs, indulging in hair extensions, weaves and braids. Large sums of money were spent on these, yet this availed to nothing.” The two women then questioned their haircare routine, addressing scalp health, and a way to nurture hair regrowth and recover their lost self-esteem. They went on to say: “We discovered that our hair needed more moisture, rich protein treatments and more products with natural oils, butters and less harmful chemicals.” That’s why they created these products; to provide and inclusive, efficient, affordable and gentle haircare which could help others too. 

We tried the Hair Stimulant Shampoo Watermelon Seed & Rosemary Oil first. It is free from sulphates and parabens and is also cruelty-free and vegan. This shampoo is for all hair types, although it’s particularly efficient for curly, textured and damaged hairWe must stress that this is NOT a natural shampoo, as we discovered that this and the other products in the range have a few haircare industry preservatives and additives. We were a little disappointed to find ingredient such as cocammide, DEA ccocamidopropyl betaine and acrylates crosspolymer-4 here. However, it does have natural ingredients such as rosemary oil, with anti-inflammatory properties to encourage scalp stimulation and improve nerve growth. Together with peppermint oil with nutrients and antioxidants to increase blood circulation in the scalp. Castor oil has antimicrobial properties which help fight off bacterial or fungal scalp infections and dandruff. The key natural ingredient here seems to be the watermelon seed oil, as it’s moisturising and strengthening.  Finally, there’s geranium oil which acts on the sebaceous gland to regulate the sebum produced, making the hair healthier. We found it easy to use; it was efficient at cleaning and hydrating the hair and didn’t leave it dry or ‘stringy’ (like some do…) This Hair Stimulant Shampoo works (as it states) like a stimulant, while also repairing split ends and moisturising the scalp. Massage onto the scalp and let it sit for 10- 20 seconds, then rinse away, followed by the Ultra Nourishing Conditioner. You can purchase The 300ml Hair Stimulant Shampoo Watermelon Seed & Rosemary Oil for £11.50 here.

The Ultra Nourishing Conditioner with Avocado and Ylang-Ylang Oil is also all about promoting hair growth, as well as  hydrating and repairing damaged hair. Again, this is not natural product; we found ingredients like phenoxyethanol which is a synthetic preservative, that we’re not very keen on. It has a moisturising effect thanks to rosehip oil, jojoba seed oil and ylang-ylang. Ylang-ylang helps combat hair and scalp dryness, broccoli seed oil and coconut milk protein contain vitamins C, E, B1, B3 and B5 to prevent dehydration. Together with the coconut and avocado oil, the rosehip oil seals the hair cuticles and prevents breakage. The sweet almond oil is rich in protein, omega-9 fatty acids, vitamins, and coconut oil improves the condition and shine. Our old friend lavender oil is also here, this time for helping to fight dandruff thanks to its antimicrobial properties. This was our favourite out of the three products. We noticed how it hydrated the hair and left it soft and manageable – it certainly passed the ‘wet hair and comb’ test. They recommend a deep massage, and leave for a few minutes to allow it to moisturise the hair,  then rinse. The 350ml Ultra Nourishing Conditioner with Avocado and Ylang-Ylang Oil you can purchase here for £12.50.

The third product is the Effortless Shiny Detangler Spray Marshmallow Root and Grape Seed . This detangler spray is for knots and frizz. Checking the ingredients, again, we noticed that this too has some additives like DMDM hydantoin, an antimicrobial formaldehyde releaser preservative. We prefer the natural ones here, such as marshmallow root, full of rich vitamins and proteins to help hair growth and soothe itchy scalps. The grape seed oil, is full of vitamin E, minerals, proteins and linoleic acid, which nourishes the scalp. With chamomile and sage oil, make the hair is shinier and softener. The apple extract reduces dandruff and acts as an antioxidant. Finally, the hydrolysed soy protein improves porous hair. We think this is a faithful ally for protection against hot styling tools; and it left no oily residue. Although the three products work well together, we would like to suggest to the brand, that they consider replacing some of the questionable ingredients that we’ve mentioned to then make these, for us, a great haircare trio. You can purchase the Effortless Shiny Detangler Spray Marshmallow Root and Grape Seed for £8.99 here.