black lives matter

Naturalicious: Hello Gorgeous Starter Kit

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Are you looking for natural hair products that will finally work on your curls to remove the frizz? Well, look no further, because we at The Amazing Blog think Naturalicious Hello Gorgeous Starter Kit is the hair care for you! This Starter Kit is made for both tight and loose curls and includes only three simple cost-effective and multitasking products in place of what could be seven. 

Gwen Jimmere is the talented CEO and founder of Naturalicious. Having patented her 3-step Hello Gorgeous system, Jimmere has established her place in history as the first African American woman to have a patent for a natural hair care product. Naturalicious is a plant-based and award-winning hair care brand the and although the brand is US-based, they ship their products all over the world. Their core values include believing that every woman is the standard of beauty, that heightened confidence is transforming, in taking a stand, in delivering excellence at every touchpoint, and in innovation. Jimmere used to hate her hair but was inspired by the movie Good Hair and more specifically, the scene where Chris Rock dissolves a soda can with hair relaxer, to create something that was natural for herself and her son. Naturalicious says they are “All about… Finally finding… The confidence to go natural.” The brand has given back to the community during Black Lives Matter protests and contributed to the Minneapolis Freedom Fund, which pays bails for those who can’t afford to

The first step in the Hello Gorgeous system is the Moroccan Rhassoul 5-in-1 Clay Treatment, and there is a version for both tight and loose curls - it claims a recent win of Harpers Bazaar Best Product for Curly Hair. The Moroccan Rhassoul 5-in-1 Clay Treatment cleans, conditions, detangles and strengthens hair while keeping curls frizz-free. The most important ingredient and the reason why this product can do so much is the Rhassoul Clay from Morocco. Rhassoul Clay gently cleanses and conditions hair at the same time and has detangling and calming properties when combined here with the aloe vera and rich cocoa seed butter, grapeseed and avocado oils. To use this product, apply a generous amount to wet hair and then massage it into both hair and scalp, to cleanse and hydrate. The second step in the Hello Gorgeous system is the Moisture Infusion Styling Creme, which again comes with two versions for tight and loose curls. The Moisture Infusion Styling Creme moisturises, styles, and offers protection to hair from heated damage whilst giving curls a little bit of definition and hold. Some of the key ingredients in this product include sunflower oil, shea butter, and vitamin E, which naturally protect and keep hair healthy. Sunflower oil moisturises hair and can calm dandruff, shea butter hydrates hair and prevents breakage, and vitamin E can help improve both hair and scalp health. To use this product, apply a generous amount to your damp hair after washing with the Moroccan Rhassoul 5-in-1 Clay Treatment. The third step in the Hello Gorgeous system is the Divine Shine Moisture Lock & Frizz Fighter, and there is also a version for tight and loose curls. The Divine Shine Moisture Lock & Frizz Fighter is a light hot oil that makes the hair shine. We like how there are only three ingredients in this product with sweet almond oil, extra virgin olive oil, and safflower oil. The sweet almond oil strengthens your hair, the extra virgin olive oil makes your hair shine, and the safflower oil prevents frizz. This last step they suggest using once a month; get the bottle warm in hot water, apply the oil to your hair and scalp, wait 30 minutes, rinse and finally follow with steps one and two (this removes the excess oil). We were so impressed with this Starter Kit’s performance and used it on long, tangly, fine and frizzy hair - we found, in particular, the Morocan Rhassoul 5-in-1 Clay Treatment left our hair tangle-free and feeling soft. Although it’s primarily an inclusive hair care brand, they offer two types of products for tight and loose curls, (although the ingredients still seem to be the same?) We think that The Starter Kit is also good for anyone, like us, with fine frizzy and tangly hair too; plus, these three products really do rejuvenate and help damaged hair. Naturalicious is one of our #amazingfinds of the week. Note to the brand: Please, please hurry up and sell here in the UK soon… You can buy the Hello Gorgeous Starter Kit, which includes all three steps, here for $19.99.