It’s now a known fact that seaweed has many wonderful benefits for both the skin and body with its vitamins, minerals and antioxidants. As regular readers of The Amazing Blog will remember we’ ve reviewed beauty brands like Seavite, Voya and Repechage all of which contain this magical ingredient from the sea. Today we’d like to introduce you to our latest discovery from the sea, a new British brand called Maiiro.
Created in Guernsey, Maiiro was inspired by the sea and shoreline, which is an ever-present part of life on this beautiful island. With one of the largest tidal ranges in the world, Guernsey’s pristine clean waters are home to an abundant and rich marine life. The brand was born from a deep desire to help skin look and feel better, naturally. Maiiro’s aim is to become an industry leader in terms of sustainability and recyclability, supporting the environment. They have reduced the use of plastics wherever possible, and are only using natural, organic and ethically sourced ingredients in their products. They’re entirely transparent and their packaging is 100% recyclable where some of the cardboard used is actually made from seaweed!
Maiiro’s key ingredient of seaweed, thus making the brand stand apart from others. Seaweed has long been foraged from their Guernsey shores and is a natural source for a powerful skincare ingredient containing antioxidants like CoQ10 or Vitamin C. Whilst on the journey to create Maiiro, they formulated their signature ingredient, Kelpogen5™ to harness the full power of seaweed. This is a skincare superfood that gives the complexion all the nourishment and protection it needs to look its best and is suitable for all ages and skin types. We at The Amazing Blog had the privilege to try out their Organic Lip Salve and the Organic Soap.
The Organic Lip Salve provides a lot more than just temporary relief to dry, sore and chapped lips. Apart from the Kelpogen5™ it also contains organic tamanu oil for healing and palm fruit extract to help prevent sun damage; all in a base of antioxidant-rich organic cocoa butter and shea butter. This veil of hydration helps the delicate skin on your lips to restore itself from within. We found that it was effective both in this current chilly weather, as well as the scorching heat (it got taken off to sunnier climes too!) We’re sadly only too aware of the temporary relief and increased long term dryness that some other lip balms offer. Which is why we like the Maiiro’s Organic Lip Salve as it doesn’t have this countereffect, priced at an affordable £21.95 here.
We also tried out their Organic Soap it’s a seaweed soap that suits all skin types and ages. With a gentle, low lather, this back-to-nature skin cleanser is rich in essential oils, botanical extracts and Maiiro’s signature five-seaweed formula, Kelpogen5™. With organic ingredients of essential oils tea tree and lemon as well as jojoba and tamanu oils combined with goji berry and fenugreek extracts, this seaweed soap leaves the skin feeling fresh, calm and comfortable - never taut or dry. It’s got a beautiful bright orange colour, which you certainly can’t miss on bleary-eyed morning. What makes this soap extra special is its packaging. We love the charming little blue wooden boxes it comes in. Let’s not forget to mention that it has no SLS, parabens, phthalates or added fragrance and is 100% organic and vegan. For those of you looking for a refreshing boost then look no further, you can purchase the Organic Soap here for an absolute steal at £11.95.