IdHair - Fiber Foam

Blowout hairstyles are back! They have been increasing in popularity for the past few years especially with the emergence of blow-dry bars. While it’s great to have smooth and sleek hair without the damage from the hot flat iron straighteners, the cost for a professional blow dry every couple weeks certainly adds up. That’s why at The Amazing Blog we’ve got into the habit to do our own home styling! To help us try and achieve salon-quality results, we’ve started using products that are specifically for blow drying. One product in particular, which is new to the UK, and has helped to give us good and lasting effects at-home blow dries is IdHair’s ELEMENTS Xclusive Blow Fiber Foam.

Inspired by their Nordic heritage, Danish brand IdHair launched the Elements Xclusive line in 2018. All products in the professional haircare and styling line are packaged in a recycled plastic bottle and are produced in IdHair’s own factory in Sweden. A part of the recently launched range, The BLOW series in the range includes products to use pre-styling before you blow dry your hair. The BLOW Fiber Foam in the series is a hair mousse that distributes fibres in your hair to add texture to hair before you blow dry. The mousse is made with ingredients derived mostly from nature and is free from gluten, sulfates, parabens and irritating perfumes. The Argan oil and other natural ingredients like blueberry extract, shea butter, rice and amethyst enriched in the mousse softens and nourishes hair while the fibres give an extra voluminous boost.

To use the IdHair ELEMENTS Xclusive Blow Fiber Foamshake and hold the bottle upside down to dispense a generous amount of the foam. Then, simply work a generous amount of mousse between your palms and evenly distribute into damp hair. Then you are ready to start blow-drying for full volumised and sleek hair. The BLOW Fiber Foam is currently not available online (coming soon) it will be priced at approximately £12.50 for a 200 ml bottle to find it at your nearest salon visit their website here.

Barber Mind's Ocean Hair Grooming

We are all aware of how far the world of male grooming has jumped in recent years - thriving businesses popping up in our high streets catering to the particular need for us boys to take great pride in our presentation of self to the world. Therefore it’s inevitable that huge competition and artistry would be kindled, as the desire to push forward the boundaries gathered pace with our Italian cousins, grabbing the opportunity with both hands and not for the first time, giving us all food for thought at The Amazing Blog…

Therefore we invite you to enter the world of Barber Mind, an incredible space where the passion for doing what they do is best exemplified in their inspirational tag line: ‘Barber Mind is a point of view, a way of being. It’s born as a belief fixed in a tattoo, a prospect that contains the principles of the brand: Scruple, Care and Respect’. And we think that it’s a rather cool place to be, with precision styling, design and care of oneself.

Where better to start delving into their treasure trove, than with Barber Mind Ocean Hair Grooming, the perfect styling tool for that effortless aplomb which the Italians do so well - and your crowning glory is left smelling quite delicious too! Granted, that may be slightly missing the point, as this worthy bottle does so much more besides perfuming the locks; it’s styling properties are impressively firm without being sticky or claggy - perhaps the need to run hands through hair was a major factor in their research and development! Anyway, they certainly achieved a very tactile result, alongside the fresh and clean fragrance. Paraben and colourant free; petroleum and paraffin free and free from animal by-products, so the provenance here is quite impressive too.

Of course the fun doesn’t end with styling the hair, there is much more product and ethos on offer from the Barber Mind Team - not just for the hairdo either; there are beard oils, and shaving options to keep us in complete grooming heaven, all with the unmistakeable trademark of the core belief of Barber Mind. How cool is it that you can also source your own barber shop’s emblem pole, or if that is a tad on the excessive side for your bathroom, you might be tempted by a rather funky ring to signify an appreciation of the brotherhood, and it’s beliefs?

Clearly there is much to explore and enjoy through Barber Mind, but the Ocean Hair Grooming is a great place to start - £16.20 will bag you a 250ml bottle here, although there are intermittent offers discounting certain products and haircare kits - so keep an eye open!

Living Proof - Prime Style Extender

Just like applying makeup involves a variety of essential steps, our haircare routine requires proper products and tools in order to achieve the perfect look. Our team here at The Amazing Blog recently discovered a new product from Living Proof called the Prime Style Extender, and it gives our hair the moisture and smoothness it craves.

Similarly to how a makeup primer works, the style extender gives hair an ideal foundation for other hair products used in the styling process. Since it feels absolutely weightless, you can layer other hair products without even noticing, while still working hard to maintain your style as the day progresses. A Living Proof patent molecule called OFPMA works to repel dirt and oil from your locks, which in turn allows your hair to stay cleaner for longer, so the need to touch up your hair often is eliminated.

As the name suggests, using this primer will help to extend your hair style twice as long as regular styling products alone, and when we tried it at the office we were happy that it lived up to the hype. We styled our hair one day, didn’t wash it or use hot tools the next, and by the third day it was still looking flawless. We don’t know how Living Proof does it, but we aren’t complaining one bit.

To get your own Prime Style Extender, head here where you can easily purchase it online for £18.